In this series of 15 lessons we will share simple and easy to understand tips and best practices so you can effectively manage your campaigns and learn about digital marketing! Follow us on instagram και facebook and every month 2 courses will be uploaded!
Lesson 1 – Are you counting conversions or just clicks?
Lesson 2 – Use personalized recommendations to set up your account for success
Lesson 3 – Convert searches into customers with the right keywords
Lesson 4 – Take control of when your ad appears
Lesson 5 – Give customers more reasons to click
Lesson 6 – Basics of creating high-quality ads
Lesson 7 – Target the right locations to get more from your campaign
Lesson 8 – Use audience insight to connect with customers
Lesson 9 – Learn the Basics of Bidding and Autobidding Strategies
Lesson 10 – Understanding and improving the Quality Score
Lesson 11 – Get the most results for your budget with automated bidding
Lesson 12 – Understanding your account structure
Lesson 13 – Learn what works and what to improve
Lesson 14 – Take advantage of real-time opportunities by applying suggestions automatically
Lesson 15 – Make the most of your budget
Source: ads.google.com